Earnest Analytics

Report: Fast Fashion, Discount, Off-Price buck back to school spending declines

scott-webb-O0T1SIgHAfM-unsplash

Part two of our annual two-part back to school report. (See part one here). Key insights in this report include:

Back to school spending performance compared to last year

Share of spend online vs. in-store

Brand/category winners and losers

Trusted by

Screenshot 2023-08-15 at 4.41.53 PM