Case Study

VC funds use Earnest Analytics credit card data to increase deal flow, quickly evaluate pitches, and gain confidence in the AI industry

A major US VC fund wanted to increase their deal flow
by more quickly identifying growing companies in the
AI market. They came to Earnest for the ability to: 

• See which services were adding paid subscribers and
  monetizing their platforms most effectively
• Validate the pitch decks of the various companies they researched by gaining insight into cohorted customer retention, lifetime value, and overlap
• Design a replicable evaluation framework they could apply to hundreds of startup companies in real-
  time